025: How a Marketing Blunder Can Rebrand Your Business


Marketing Mistakes Can Be Very Expensive

Before scheduling a marketing campaign make sure you have your messaging on point.
It doesn’t take a lot of money to get clients but getting the wrong clients can be very expensive.
In this episode of The 10 Factor find out:
  1. Be the market. Don’t follow the market.
  2. Basic steps before starting a marketing campaign.
  3. How to make sure you attract your ideal customer.
  4. If it’s too good to be true it probably is too good to be true.
  5. The power of the pen – or keyboard. Be intentional.
  6. What can happen if you spend too much time “in the business” and not enough “on the business”.

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UNTIL NEXT TIME: Tim Meuchel – The 10 Factor, signing off


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About the author 

Tim Meuchel

Tim Meuchel is the bestselling author and podcast host of The 10 Factor: From Struggling to Thriving Business in 10 Months. Like many successful entrepreneurs, Tim failed his way to success. He gave up $334,200 in 2008 after resigning from a twelve-year corporate management career to pursue his side business full-time. The business quickly grew 8X and within four months Tim's wife quit her job as well. Several years later a bad business deal left Tim's company almost bankrupt. Tapping into emergency funds, he fought back and restructured the business; resulting in a new profit producing model requiring less than 40% effort. Seeing an opportunity to give back and help other struggling entrepreneurs Tim reverse engineered his process, validated it with top entrepreneurs, and created a ten-month roadmap - The 10 Factor.

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